Nate Oberholtzer is an account executive at Advicent, the financial planning technology provider of choice for nearly 100,000 financial professionals.
Once a plan is created to address financial goals and how to achieve them, presenting that plan within the framework of a client's personal story can launch the client-advisor relationship to the next level, and convert a higher percentage of clients and assets.
For any advisory firm looking to improve on its practice in 2019, there are any number of areas that could be improved. Whatever those areas are, applying this conceptual framework can propel your firm to success in 2019 and beyond.
Advisors need to remember that the ultimate goal of technology should be to improve the connection their clients have with their finances and the strength of the client-advisor relationship.
With nearly 10 million U.S. households having a net worth of over one million dollars, high-net-worth clients are out there, but the competition is fierce. Success in the HNW market is similar to success on the PGA Tour, where a slight but consistent advantage can make all the difference.
For new advisors, along with all the extraneous tasks of operating a business, generating maximum revenue from each prospect is critical to finding success. The best and most efficient way to do that is by having a consistent, well-structured sales process.