eBook | 6 reasons advisors should blog and how to get started

March 8, 2019 by Kelton Corcoran

6 reasons advisors should blog and how to get started by Advicent

about the author:

Kelton Corcoran

Content marketing specialist

Kelton Corcoran is a content marketing specialist at Advicent, the financial planning technology provider of choice for nearly 100,000 financial professionals.

eBook | 6 reasons advisors should blog and how to get started

Within the past decade, many businesses have shifted their marketing efforts from an outbound strategy to a more inbound strategy. Traditional marketing tactics are becoming less effective, and it is now increasingly about pulling in customers and clients through relevant content.

Blogging and sharing relevant content is beneficial in all steps of the financial planning process – from attracting process, converting them to clients, and continuing to delight and educate clients after they begin working with you.

Download our eBook to learn more about the benefits of blogging and how to get your blog off the ground.

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